Food Safety Traceability Mechanism from the Perspective of Sustainable Development of E-Commerce Platform

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Xin Zhang, Wenan Pan, Jian He

Abstract

Food safety issues were related to residents' consumption and health, but also related to the sustainable development of the e-commerce industry. With the rapid development of e-commerce and the continuous improvement of the consumption level of urban and rural residents, food safety issues present new risks and hidden dangers.Methods: This article's research on the information traceability of food safety in the e-commerce environment will help improve the relevant research system and provide reference for relevant policy formulation. Based on the definition of related concepts and connotations, it constructs a theoretical and logical framework for the retrospective research of food safety information in an e-commerce environment, analyzes the path of food safety issues, and comprehensively analyzes the behavior selection and decision-making of food safety related stakeholders. Results:According to the research on the management and control mechanism of the impact of e-commerce on food safety, it is proposed that e-commerce can help improve the level of food safety control. Based on the results of the supervision and random inspection of e-commerce food safety samples, the current situation, and risks problems of food safety in the e-commerce environment are analyzed with combining the questionnaire survey data.Conclusion: The article built a food safety key traceability point system, determined the key traceability points of food safety in the e-commerce environment through AHP method, provided theoretical references for improving the food safety information traceability research in the e-commerce environment, and put forward corresponding policy recommendations.

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