Crisis Management Strategies for the Hospitality Industry: An Empirical Investigation

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Priyanka Purohit

Abstract

The hotel industry has many unique characteristics, making it more sensitive to crises than other economic sectors. As essential components of tourism offer, international tourism and hospitality are susceptible to several problems and disasters. As a result, this paper tackles the need for the crisis administration concept to be heavily integrated into the operations of tourism businesses. The theoretical underpinnings of tourism are reviewed, along with notions of emergency and crisis management in global tourism and the significance of crisis management in the hotel industry. Any short- and long-term planning will be made easier by maximizing the value and overall wellness of your hotel's infrastructure. Create a crisis plan to safeguard your building's assets by focusing on the finest hotel crisis management techniques for your existing, ongoing, and potential future state of business. A crisis management strategy is a set of guidelines intended to prepare a company for an unexpected or unanticipated occurrence. The hotel sector is susceptible to crises and dangerous situations. Studies related to this one demonstrates a lack of crisis readiness. Under normal circumstances, efforts should be properly organized and planned rather than when something unexpected happens.

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Author Biography

Priyanka Purohit

Priyanka Purohit

Asst. Professor, School of Management, Graphic Era Hill University,

 Dehradun Uttarakhand India